The Pasadena Chalk Festival serves as a captivating example of a "museum without walls," where art breaks free from traditional confines and spills onto the streets, transforming everyday spaces into vibrant galleries. Unlike conventional museums with defined interiors, this event takes art into the open air, making it accessible to all who pass by.

MY ROLE: Create social media graphics that emphasize the idea of the festival as a "museum without walls" by portraying the images breaking out of a frame. In addition to capturing the sense of community and engagement that defines this iconic Pasadena event.
Designed with Adobe Illustrator and Adobe Photoshop.

Art Direction/Designer: Lexie Williamson
Photos: Pasadena Chalk Festival; Brian Biery